Jason Clay, Ph.D.
Senior Vice President, Market Transformation
World Wildlife Fund
Jason Clay is Senior Vice President, Market Transformation, at the World Wildlife Fund. Dr. Clay has spent more than 20 years working with human rights and environmental organizations. In the 1980s, he was one of the inventors of green marketing and established a trading company that developed markets for rainforest products with nearly 200 companies in the US and Europe (including such products as Rainforest Crunch with Ben & Jerry’s).
More recently, he has been engaged in detailed examinations of the social and environmental impacts of commodity production. In 1999, he created the Shrimp Aquaculture and the Environment Consortium (WWF, World Bank, FAO and NACA), to identify and analyze better management practices that address the environmental and social impacts of shrimp aquaculture. Clay was founder and editor of the award-winning Cultural Survival Quarterly, the largest circulation anthropology and human rights publication in the world. He studied anthropology and Latin American studies at Harvard University, economics and geography at the London School of Economics, and anthropology and international agriculture at Cornell University where he received his Ph.D. in 1979.
The World Wildlife Fund operates in more than 100 countries, employs 4,000 people and advocates “a future in which humans live in harmony with nature”.
Back to Top