The Whole Grain Opportunity
The 2005 Dietary Guidelines issued by the U.S. Departments of Agriculture and Health and Human Services provided a new opportunity for the grain-based food industry to take center stage. The guidelines recommend six-ounce equivalents servings of grains a day with at least three-ounce equivalents in the form of whole grains.
The U.S. Food and Drug Administration (FDA) defines whole grains as “Cereal grains that consist of the intact, ground, cracked or flaked caryopsis, whose principal anatomical components - the starchy endosperm, germ and bran - are present in the same relative proportions as they exist in the intact caryopsis - should be considered a whole grain food.” NAMA supports this definition. We expect the FDA will continue to more clearly define whole grains and how manufacturers can label products.
Last updated June 18, 2008
Back to Top