NAMA has formed a coalition with the American Bakers Association and the National Association of Wheat Growers to respond to the sustainability surveys of Walmart. Multiple meetings have been held, including face-to-face discussions with Walmart’s sustainability managers at the October 2013 meeting of the NAMA Technical Committee.
The grower/miller/baker coalition has developed a plan for responding to the Walmart surveys and is in the process of executing it. NAMA has written questions that NAWG is distributing to individual growers. The hope is that, instead of dealing in generalities, the responses will illuminate all parties on real-world grower decisions and their implications.
In the recent meeting in Arkansas, Walmart’s sustainability manager told the NAMA Technical Committee members the retailer believes:
Walmart’s sustainability initiative utilizes the frameworks of The Sustainability Consortium (TSC), which hosted the NAMA Technical Committee meeting in Fayetteville. TSC’s food and agriculture director told the committee members that progress in sustainability has been made, but TSC aims to “change the slope of the curve.”
TSC has developed category profiles for more than 100 products from all sectors, including grains, bread, breakfast cereal and beer from the food sector. The elements of TSC’s lifecycle and product category approach are:
NAMA Sustainability Principles
A description of the milling industry’s sustainability efforts is available from the NAMA website. The site is complete with a detailed discussion of where NAMA stands on these sustainability principles:
For more information, go to at https://www.namamillers.org/issues/sustainability/
Prepared by Jim Bair, Vice President, 202.484.2200, ext. 14, [email protected]
Last updated October 2013